TracFone Wireless
has instituted a comprehensive set of privacy policies and
procedures to ensure that its Web site visitors' privacy is
never compromised. The purpose of this privacy notice is to
inform our Web site visitors of the type of information that
TracFone, or a credit card processing partner acting on its
behalf, collects from the Web site, how the information is
gathered, how it is utilized, how long it is retained and
how visitors can restrict its use or disclosure.
The primary focus of TracFone's privacy policy is to ensure
that all Web site visitors' customer identification, which
we term "customer identifiable information," is kept private
at all times. As the term suggests, "customer identifiable
information" is information which can be associated with a
specific individual or entity, including, for example, a
customer's name, address, or telephone number, e-mail
address and information about online activities that are
directly linked to them.
The collection of customer identifiable information is a
critical element in the day-to-day operation of the Web site
to allow TracFone to maintain the highest level of customer
service for all Web site visitors. It is a common practice
and often a necessity for companies, governments, or other
organizations to collect customer identifiable information
in order to conduct business and offer services.
TracFone always strives to safeguard the customer
identifiable information obtained from its Web site users
and visitors (collectively, "customers") from any
unauthorized intrusions.
TracFone may contact people on the home phone number they
enter on our website, input into our automated phone system
or give to an agent in case of technical difficulties,
promotions and/or reminders.
General
TracFone will not sell, trade, or disclose to third parties
any customer identifiable information derived from the
registration for, or use of, a TracFone product or service
-- including customer names and addresses -- without the
consent of the customer. TracFone will, however, disclose
customer identifiable information as required by subpoena,
search warrant, or other legal process or in the event that
such customer is engaging in unlawful use of our Web site.
When TracFone uses third parties to perform services on its
behalf, TracFone will request that such third parties
protect your customer identifiable information consistently
with this privacy policy. However, we cannot ensure that all
of your customer identifiable information will never be
disclosed, as regulatory and/or other requirements may make
disclosure necessary.
Collection and Use:
In some instances, TracFone may collect information that is
not "customer identifiable information." Some examples of
this type of information include the type of Internet
browser you are using, the type of operating system you have
configured on your computer, and the domain name of the Web
site and/or Internet Service Provider from which you are
linked to our Web site. TracFone primarily uses this
information for market research and optimizing its systems
in order to deliver the best customer experience possible.
TracFone may collect and use customer identifiable
information for various purposes, including but not limited
to, billing purposes, to provide or change service, to
anticipate and resolve problems with your service, or to
inform you of products and services that better meet your
needs. This means that TracFone may use your customer
identifiable information, in conjunction with information
available from other sources, to market new services that
may be of interest to you, but TracFone will not disclose
your customer identifiable information to third parties who
want to market products to you.
Declining e-mail offers:
TracFone will only send our customers e-mail regarding
promotional offers or other news if a customer specifically
grants us permission. A customer has the right to choose not
to receive TracFone e-mail direct marketing communications
by simply notifying us of their preference. This process is
commonly termed opting-out or unsubscribing. At any time, a
customer can unsubscribe from our e-mail list by clicking on
the unsubscribe link found at the bottom of every message or
promotion delivered electronically to our customers. Upon
such choice, TracFone (a) will not contact that customer
directly with TracFone promotional messages, and (b) will
not use customer identifiable information obtained from that
customer's registration to contact that customer with
TracFone product or service messages. A customer may also
choose not to receive such messages by notifying TracFone
via fax or mail.
Security:
TracFone has gone to great lengths to implement technology
and security features to safeguard the privacy of your
customer identifiable information from unauthorized access
or improper use, and TracFone, based on its judgment, will
continue to enhance its security procedures as new
technology becomes readily available. However, since there
is no such thing as "perfect Internet security", TracFone
cannot provide any guarantees of 100% security compliance.
E-mail Contents:
TracFone will not read or disclose to third parties private
e-mail communications that are transmitted using TracFone
services except as required to operate the service or as
otherwise authorized by law.
Improper Conduct:
TracFone may also use customer identifiable information to
investigate and help prevent potentially unlawful activity
or activity that threatens the network or otherwise violates
the customer agreement for that service.
Account Information:
TracFone honors requests from customers for account
information and will correct any such information, which may
be inaccurate. Customers may contact TracFone to verify that
appropriate corrections have been made.
Cookies
When you visit our Web site, we may store information on
your computer that allows us to identify you immediately.
This process is often referred to as "cookie" technology.
More specifically, a cookie is a commonly used Internet
standard which stores, in a very small text file on the
customer's hard disk, information specific to the customer.
Our Web site makes limited use of cookies in an effort to
improve our level of service to our Web site visitors.
Cookies cannot be accessed by any other Web site other than
the Web site issuing the cookie. The private features of our
Web site are only accessible when cookies are enabled in the
customer's browser. If a customer does not wish to utilize
cookies, this feature may be disabled within the customer's
Web browser. However, by disabling cookies, a customer will
not have access to private areas of our Web site through
that browser.
Other Web sites
Since TracFone's Web site contains links to other Web sites,
we are not responsible for the content or privacy practices
employed by these other Web sites. It is possible that on
some occasions, these third party Web sites may in fact
collect personal information from our customers. We
recommend that you examine the privacy policies of such
third party Web sites prior to submitting any personal
information, as they may differ from ours.
In some instances, our Web site content is also featured on
other Web sites with differing or non-existent privacy
policies. These Web sites may collect personal information
from their customers that may or may not be used in
conjunction with our Web site information. Prior to
supplying any personal information to any third party
company linking to our Web site, please read and understand
their privacy policy.
Advertisements
Advertisements may appear on pages throughout our Web site.
Some advertisements may request information directly from
our customers or take our customers to Web sites that may
request personal information. TracFone has no control over
its advertisers' privacy policies, so please examine the
privacy policy of any company advertising on our Web site
prior to submitting any personal information.
Third Party Advertising Companies
We may use third-party advertising companies to serve ads on
our behalf. These companies may employ cookies and action
tags (also known as single pixel gifs or web beacons) to
measure advertising effectiveness. Any information that
these third parties collect via cookies and action tags is
completely anonymous. If you would like more information
about this practice and your choices,
click here. You may
also visit the Advertising.com Privacy Policy,
click here.
Surveys
Occasionally, we may conduct surveys on our Web site.
Surveys are conducted at random and are completely voluntary
to our Web site visitors. The survey may require a customer
to provide customer identifiable information in exchange for
the information or services provided by the survey. We may
use this information in an aggregate manner to better tailor
the type of services, information, and advertising that are
provided on our Web site.
Policy Changes
TracFone reserves the right to change its privacy policy by
publishing new terms on its Web site at any time and your
access and use of the TracFone Web site thereafter
constitutes your acknowledgment and acceptance of such
amended policy. This privacy policy does not create any
legal right for you or any third parties.
Children
TracFone Web sites are not structured to attract children
under the age of 13. TracFone believes there is no
information on its Web site, which is inappropriate or
objectionable for viewing by children.
TracFone does not knowingly, directly or passively, collect
information from children under the age of 13. If we create
offers and products that make it appropriate to collect
information from children under the age of 13, we will
notify you of the change in this Policy. We also will ask a
parent to confirm his/her consent in advance of any
collection, use or disclosure of that information. We do not
collect any information that is not submitted to us. We only
use personally identifiable information so that we may
better understand our users' needs and send information to
users regarding new services or offerings, including but not
limited to any sweepstakes or other offering. We do not sell
any personally identifiable information or disclose any
personally identifiable information to third parties.
Ordering online products and services from TracFone is
limited to adults (ages 18+). However you should be aware
that wireless devices and services purchased for family use
may be used by minors without the knowledge of TracFone. If
that happens, any information collected from the usage will
appear to be the personal information of the actual adult
subscriber and treated as such under this Policy.
Questions?
Please direct any questions or comments regarding our
privacy policy to information@tracfone.com.